Claire Lefèvre Health Editorial Staff.
Updated February 15, 2026
73% report no longer feeling the need to smoke after 30 days with this new natural method
After 2 years of development with a doctor of pharmacy toxicologist and an aromatherapist, a French company based in Lannion is launching a smoking cessation method based on organic aromatherapy and habit substitution.
Initial user feedback is shaking up the usual standards, particularly with a profile that addiction medicine has long neglected: Smokers over 40 who have already failed several times.
In France, 75,000 people die every year because of tobacco. But that is not the most unsettling statistic.
The figures speak for themselves: only 3 to 5% of smokers who try to quit on their own succeed long-term. And even with nicotine replacement therapy (patches, gums, sprays), the relapse rate exceeds 70% within the first 12 months.
Faced with this massive failure, a growing number of doctors and addiction specialists are seeking complementary approaches. Especially for a very specific profile: long-term smokers between 40 and 55 years old, who have had several failed attempts.
⚠ The figure that changes everything:
According to recent studies in addiction medicine, behavioral dependence (the hand-to-mouth ritual, the break, the inhalation) undermines up to 90% of withdrawal attempts before the 7th day, even when the chemical need for nicotine is being treated.
For multi-attempt smokers, the act becomes an automatism more powerful than the nicotine itself.
For decades, the dominant approach to smoking cessation relied on a single pillar: gradual nicotine replacement. Transdermal patches, gums, lozenges, nasal sprays—the therapeutic arsenal was aimed exclusively at chemical dependence.
But addiction researchers asked a question that no one had formulated so clearly: "What if the act matters as much as the molecule?"
Their work shows that in smokers over 35 who have been smoking for 15, 20, or 30 years, behavioral dependence is often more powerful than chemical dependence.
⚠ The experts' assessment:
Nicotine is only part of the problem. The hand-to-mouth gesture, the ritualized break, the social identity of the smoker—it is this "ritual trap" that destroys the majority of withdrawal attempts long before the chemical craving disappears.
This observation led to a radical hypothesis: what if, instead of replacing nicotine,we replaced the gesture itselfwith an identical but harmless ritual?
Dr. Pirnay
Doctor of Pharmacy · Toxicology Expert.
“Smoking cessation cannot rely solely on nicotine replacement. The gesture, the ritual, and the behavioral habit represent a neurological barrier that is often underestimated. The approach using cold inhalation of essential oils is a promising avenue, particularly for smokers who have made multiple attempts.”
The principle is as simple as it is ingenious. The BREEZ inhaler reproduces the smoker's exact gesture — bringing an object to the mouth, inhaling, exhaling — but replaces toxic smoke with natural active ingredients derived from Ecocert-certified organic essential oils.
Here is how it works in 3 steps:
REASON 4
A cigarette burns at 900°C and releases 4,000 chemical substances, including 70 known carcinogens. A vape heats at 300°C and produces fine particles. Essential oils inhaled cold, however, remain intact.
No chemical transformation. No combustion. No smoke. No toxins created by heat.
BREEZ had its essential oils analyzed by an independent laboratory for 2 years. The result: no heavy metals, no formaldehyde, no harmful substances detected.
The full report is publicly available on our website.
REASON 5
Essential oils do not create any physical dependency. Your body does not crave them. Your brain does not demand more of them every day.
Unlike nicotine, which keeps your brain in a state of permanent demand, essential oils act as sensory support, not as an addictive substance.
You use BREEZ when you need it. You stop when you no longer need it. No levels to step down from, no withdrawal to manage, no dosage to decrease.
Nicotine-free, smoke-free, battery-free
Preserve the movement, without the dependency
+30,000 smokers supported
30-day money-back guarantee
Essential oils can support smoking cessation by providing natural daily assistance. Thanks to their aromatic properties, they help soothe tension, better manage moments of craving, and establish healthier new habits.
When used appropriately, they allow for the gradual replacement of certain cigarette-related automatisms, while offering a pleasant and reassuring sensory experience.
Our team is here to answer your questions Monday to Friday from 8:30 am to 7:00 pm. Saturday from 10:00 am to 5:00 pm.
Our test and analysis reports are available directly on our homepage, in the section dedicated to transparency and quality, as well as in the site footer for quick access at any time
We recommend using one drop of essential oil per day on the cotton pad to ensure controlled and safe use under normal conditions.
Our delivery times are 24 to 48 business hours for home delivery, depending on the chosen delivery method:
All orders placed before noon are processed and shipped the same day
The legal withdrawal period is 14 days.
However, at Breez, we have chosen to extend it to 30 days, in order to give you the time you need to discover our method and gradually integrate its use into your daily routine.
For any order placed on our site, you can therefore request a refund within 30 days by contacting our customer service department at the address indicated on the site, simply by specifying the reason for your request.
Our after-sales team generally responds in less than 24 hours to guide you through the next steps
As part of quitting smoking, aromatherapy involves using the natural properties of certain essential oils to support a new routine and help replace certain habits associated with cigarettes.
Certain scents can help create a moment of pause, provide a sensation of freshness or comfort, and help you better manage daily habits during a transition period.
At Breez, this approach is part of a simple method based on a different gesture, without combustion, smoke, or nicotine
Generally speaking, a bottle corresponds to about 1 month of use for typical usage.
Our 5 ml bottles have been designed to offer a gradual duration of use suited to a daily routine.
This duration may vary slightly depending on your personal pace and frequency of use
Yes, Breez can be used in most everyday environments.
Our inhaler produces neither smoke nor vapor, contains no battery, and functions without combustion, making it simple to use in many situations.
It can therefore be used easily:
Its discreet format allows for practical use throughout the day, without any particular constraints.
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